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Demographics @ WRJO
Nearly one million unique visitors from around the world and nation, per month listen to Internet radio. Every day, WRJO is obtaining a portion of those listeners.
Our key demographics:
- Average Listening time (based on monthly figures) - 1 hour 15 minutes
- Average Listeners per month - 12,000
- 64% Male - 36% Female
- 82% Employed
- 35% Managers/Business/Professionals
- 54% White collar
- 22% Blue collar
- 31% Renters
- 58% Home owners
- 53% Household income $50k+
- 46% Households with children
- 60% Listen at home
- 31% Listen at work
- 9% Listen at school
- 45% Listeners from VA
- 48% Listeners from other states
- 82% Listen from United States
- 18% Listen from other countries
Listening Links

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